The Reilly-Baldwin Wisconsin Idea Seed grants are one of two types of grants provided through the Ira and Ineva Reilly Baldwin Wisconsin Idea Endowment.
Seed grants support partnerships that directly benefit communities in Wisconsin and/or beyond. Seed grants are ideal for smaller projects or preliminary efforts to foster innovation, experimentation, and/or relationship-building with community partners to inform and strengthen the planning for an upcoming project.
Eligibility
All UW-Madison faculty, staff, and students are eligible to apply.
Students and Postdoctoral fellows: Undergraduate students are strongly encouraged to consider applying for the Morgridge Center for Public Service Wisconsin Idea Fellowships as an alternative to the Baldwin grants. However, all student grant proposals submitted to the Baldwin Committee will receive full consideration.
Students and postdoctoral fellows must have a Project Leader who is a faculty or staff member. That faculty or staff member must be listed as the Project Leader and the student or postdoctoral fellow as the Co-Leader. The faculty or staff member’s home unit will be responsible for managing the Baldwin grant funds, if awarded. Ideally, the faculty or staff member is the individual who submits the grant proposal, but the proposal can be submitted by anyone in the sponsoring unit.
Seed Grant Funding
The number of projects funded each year is determined by the annual income from the Baldwin Wisconsin Idea Endowment.
- Funding Range: Up to $4,000
- Project Start Date: On or after July 1, 2026
- Project Duration: Variable, but typically one year
Seed Grant Criteria
Seed grants are designed to enable smaller projects or preliminary efforts to foster innovation, experimentation, and relationship building.
Seed grants are not intended to:
- Duplicate existing outreach or community-engaged projects
- Provide bridge funding for established programs
- Replace activities that are a part of a unit’s normal operation
- Support the development of new undergraduate or graduate courses, unless the new courses have a substantial community engagement component
- Fund conference attendance or professional development activities
Submit Proposals Online
All proposal components must be submitted via the online proposal system (NetID and password required).
Submission Process and Guidelines
Follow the instructions outlined below.
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Proposal Submission Process
Step 1: Write a narrative that describes the Seed Project and create a budget.
Step 2: Submit a proposal by September 30, 2025, via the online proposal system using your NetID and password. Once logged into the system, click on “Submit a Proposal” in the menu bar and then select “Reilly-Baldwin Seed Grant Proposal, 2025-26.”
Proposals must include a brief project title, proposal abstract and required proposal information.
All materials must be submitted online.
Step 3: Submitted proposals will be routed to your department chair or unit director for approval via the online proposal system. The deadline for approval by the department chair/unit director is October 7, 2025. If an applicant’s unit is not departmentalized (e.g., Law, Nursing, Pharmacy), the proposal will be submitted directly to the dean’s office. The deadline for dean’s office approval is October 14, 2025.
Step 4: Once approved by the department chair or unit director (if applicable), proposals will be routed via the online proposal system to the designated dean for approval. The deadline for approval at the dean level is October 14, 2025.
Applicants should check the approval status of their proposals in the online system. Applicants are responsible for securing approval of their proposals by their department chairs/unit directors and deans.
Step 5: Applicants will receive notification of their proposal status. Target notification date is mid-December 2025. In some circumstances, a Seed grant applicant may be asked to submit additional information before a final selection is made.
For questions regarding the submission process, contact reilly-baldwin@provost.wisc.edu.
Seed Proposal Guidelines
Proposal Criteria
Your proposal must demonstrate or include the following:
- Specific goals, methods and objectives of the Seed project.
- Demonstrate that an external partner is poised to collaborate. If applicable, describe the external partner’s role in co-creating the project plan.
- Reference evidence that links Seed activities to the expected outcomes.
- Describe intended outcome and impact, including how this impact will be measured and communicated.
IRB Approval
The application system will ask you to identify if your project requires IRB approval or an IRB exemption from the Institutional Review Boards (IRB) Office. If selected for a grant, projects that require IRB approval or an IRB exemption will need to provide a copy of the IRB Notice of Approval or IRB Exemption to Reilly-Baldwin Administrators before funding can be released.
To learn more about IRB approval or IRB exemption, see the IRB Guidance on Defining Human Participant Research and When IRB Review May Not Be Required. For questions about whether your project requires IRB oversight, contact the IRB.
Length
The combined content for a Seed proposal should be 2-3 letter-sized PDF pages.
Formatting
Page size: 8.5 x 11
Margins: 1″ margins at the top, bottom, and both sides. Page numbers and an identifier may be within the 1″ margin.
Font: 11 point or larger.
Required Seed Proposal Sections
The narrative portion of your proposal must be structured using the following headings:
- Program Plan and Objectives
- Primary stakeholders of the project (those served or impacted through the implementation of the project)
- Partner(s)
- Anticipated Outcomes
- Time Frame and Location
- Personnel
- Budget
Program Plan and Objectives
- Describe the problem or opportunity to be addressed.
- Describe your goals and objectives and explain the methods, techniques and formats.
- Explain how this project is transferring knowledge and expertise from your unit (and potentially vice versa).
- Include a statement of how this project is a new initiative or is a new dimension to an existing activity.
Primary stakeholders of the project
Describe the stakeholder(s) and how they will be served or impacted by the project. Include how their specific needs have been identified.
Partner(s)
- Identify partnering organizations and co-sponsors.
- Explain how partners will be involved in the project and how they are being included at various stages of project development and implementation.
- List any on-campus department/unit/partnership involvement.
Anticipated outcomes
Describe anticipated outcomes and how the impact will be documented.
Time frame and location
- Describe the project time frame.
- Indicate where the activity(s)/program(s) will take place.
Personnel
- List the name, title, affiliation and a one-sentence description of the role of key personnel.
- Include faculty, staff, RA/PA, or student hourly support, as needed.
Budget Narrative
The review committee needs to understand the ‘why’ and the ‘what’ of your itemized budget. Use this section to:
- Explain necessary costs
- Indicate the most mission-critical items of the budget
- Include in-kind support and/or financial support to be provided by partners or co-sponsors, if applicable
Budget
Applicants can provide the budget details in the narrative as a table within the 2-3 page PDF document. Some applicants prefer to use the Reilly-Baldwin Project Grant Budget Sheet (download here). Applicants who use the separate Project Grant Budget Sheet will upload it as a separate PDF document within the online application system.
Final Report Guidelines
All Reilly-Baldwin Wisconsin Idea Endowment Seed Grant recipients are required to submit a final report in their final year of funding. Find further details and instructions for when and how to submit a final report. Please note that Seed grants are required to submit a final report but not required to submit progress reports.
Contact
For technical assistance, contact Rachel Niles, reilly-baldwin@provost.wisc.edu.
All other inquiries, including eligibility, proposal preparation, and reporting, contact Catherine Reiland, Assistant Vice Provost, creiland@wisc.edu.
Submission Deadline
September 30, 2025
Information Sessions:
Thursday, Sept 4, 2025
4:00-5:00pm via Zoom
Register for Sept 4 here
Wednesday, Sept 10, 2025
10:00-11:00am via Zoom
Register for Sept 10 here
Deadlines
September 30, 2025, at 11:59pm CST
Project grant initial proposals due
Seed grant proposals due
October 7, 2025
Department chair approval deadline
October 14, 2025
Dean (or designee) approval deadline
Mid December 2025
Applicant notified of proposal status
January 31, 2026
Final proposals for Project grants due from selected project proposal applicants
February 9, 2026
Department chair approval deadline
February 16, 2026
Dean (or designee) approval deadline